Islamic Center of Tacoma (ICT): Strengthening Community Through Digital Excellence

The Islamic Center of Tacoma (ICT) has long served as a cornerstone for the Muslim community in Washington—offering spiritual guidance, educational programs, and a welcoming space for worship and fellowship. As the community around them continued to grow, ICT recognized the need for a digital upgrade that could better reflect their values, improve communication, and support their expanding reach. That’s where our team stepped in.

The Challenge

Despite ICT’s powerful presence within the local community, their digital identity was lagging behind. Their existing website failed to communicate the warmth, professionalism, and service ICT provides. Some of the challenges included:

• An outdated website that lacked visual appeal and modern functionality

• No streamlined method for user engagement or information collection

• Limited options for online donations, reducing accessibility for supporters

• A digital identity that didn’t align with their mission or connect with a broader audience

Our Approach

We worked hand-in-hand with the Islamic Center of Tacoma to understand their goals, community needs, and vision for the future. Based on these insights, we executed a tailored digital transformation strategy:

Designing a Modern Website

We redesigned ICT’s website from the ground up with a clean, contemporary aesthetic that reflects their commitment to both tradition and modern community service. The site now features intuitive navigation, responsive design, and clear access to essential resources.

Creating a User-Centered Experience

To better serve ICT’s growing audience, we introduced user funneling flows that guide visitors to the right resources—whether they’re looking for prayer times, event details, or how to get involved. Integrated forms help gather valuable information from visitors, while newsletter signup options keep the community informed and connected.

Empowering Online Donations

We implemented a seamless, secure donation system using an industry-leading solution. Now, supporters can contribute with ease—anytime, from anywhere—enhancing ICT’s ability to sustain its programs and outreach efforts.

Elevating Brand Identity

By aligning the website's visual and textual content with ICT’s values, we helped strengthen their online brand presence. The new digital experience builds trust and communicates the center’s mission with clarity and confidence.

The Results

Our collaboration with ICT produced measurable and meaningful improvements:

• Improved Web Presence: The new website better reflects ICT’s leadership and heart for service

• Stronger Brand Identity: A cohesive digital brand now communicates professionalism and authenticity

• Increased User Engagement: Streamlined forms and content strategies led to more interactions and sign-ups

• More Visitors & Donors: The optimized site architecture and donation tools boosted traffic and contributions

The Islamic Center of Tacoma is now equipped with a digital presence that matches the strength of their real-world impact—making it easier than ever for their community to connect, engage, and grow.